SkillsFuture Build A Better Tomorrow

Campaign Video / Film
This is a point of view style film for Skills Future with striking real-life scenarios that will resonate with the target audience. This campaign video aims to emotionally connect and bring home the message that confidence in the workplace with the proper tools for upskilling leads to a better tomorrow. Simplifying a broad spectrum for the benefits of upskilling, the video features an F&B employee and her journey to progress in her career and eventually do more of whats important in her life: spend more time with her family.